The corporate confines of Price Center played host to four packed events this weekend, including hip-hop dance Winter Whiteout Party on Friday and the annual Let’s Bounce rave on Saturday.
Simultaneously, Los Angeles deejay Nosaj Thing played at the Loft on Saturday and the New Boyz — of “You’re a Jerk” fame — played at Price Center Ballroom East on Friday.
According to Deejay Vinylphiles Club President Jacob Lanman, Let’s Bounce reached its 2,500-person limit barely an hour after the event began, forcing event handlers to turn away thousands of wound-be attendees through the night. ß
A.S. President Utsav Gupta said Winter Quarter events are typically less extravagant than those that take place Fall or Spring Quarters — especially since Winter Fest was discontinued two years ago. The annual student-funded Fall Fest requires around $135,000 in programming funds, and Sun God takes up about $550,000 of the Executive Budget.
“Winter Quarter has historically become a quarter where people don’t want to organize large-scale events,” Gupta said. “Winter Quarter’s usually a lot more dead. So it’s encouraging to see large events like Let’s Bounce, the Jerk Dance, the Loft — and student organizations planning things for them.”
The New Boyz concert — opened by DJ Skyblue — reached its 600-person capacity early in the night. According to Associate Vice President of Concerts and Events Alex Bramwell, approximately 400 people were turned away by the end of the evening.
“It was a much bigger event than we anticipated,” he said. “By the time the doors opened at 8 p.m., there were at least [600] students in the line, and the line continued to grow.”
The Winter Whiteout Party sold 500 tickets, earning roughly $3,000 for student volunteer organization Alternative Breaks.
The Nosaj Thing concert sold out early on, quickly achieving the Loft’s 225-person capacity in spite of charging attendees for tickets — atypical for a venue that advertises a “pay as you can” policy.
Even a fire alarm — pulled by an unknown student at around 10:30 p.m., according to Gupta — and string of emergency vehicles couldn’t break up the party for DVC and Nosaj Thing. Thousands of students evacuated Price Center, but the music continued on Let’s Bounce’s outdoor stage until doors re-opened 20 minutes later.
According to Muir College freshman and Let’s Bounce attendee Isaac Lu, the alarm simply relocated the party outdoors.
“The outside sets went from five people dancing with themselves to over 400 people in a matter of five minutes,” Lu said.
Muir College sophomore and Loft concertgoer Alex Chwalik said the Nosaj Thing performance was only on hold for 10 minutes.
“The fire alarm went off during the second opener of the night, and we were all, ‘Yeah, that’s a really cool fire-alarm effect that you’re doing,’ and then everyone was like, ‘…wait,’” Chwalik said. “[Coming back in] was a very, very fast process, and then everybody went back to enjoying the show.”
Readers can contact Hayley Bisceglia at [email protected].